Free live trial — only 3 sellers selected a month*. Already live on TikTok Shop or Shopee? Apply now.
Live production team · TikTok Shop & Shopee

Livestreams that actually sell.

The Sparks Asia is the production team behind live shopping on TikTok Shop and Shopee — hosts, studio, crew and AI-made content, all under one roof. Not an agency. We're the ones on set.

1 crewHost, producer, editor and AI creator, all in-house
2 platformsOne playbook for TikTok Shop and Shopee
0 middlemenThe team you brief is the team on set

The whole show, in-house.

Two things done properly: producing lives that sell, and making the AI content that keeps them selling.

Livestream production

Live shopping,
run end to end.

Host talent, studio, lighting, run-of-show, product pinning, voucher drops and live chat. We run your TikTok Shop and Shopee lives so your team can focus on stock and fulfilment.

See how a live runs
AI video & content

AI content that
feeds the live.

Product videos, teasers, cutdowns and UGC-style clips made with AI video, so every live has fresh content before, during and after — without a shoot for each one.

See what AI can make

Live production,
powered by AI.

From concept to sold-out — we script, shoot, host and cut your live shopping content for TikTok Shop and Shopee.

The crew

The people behind every live.

Live hosts

On-camera talent who can sell: product knowledge, energy and chat handling, hour after hour.

Producers & directors

Run-of-show, pacing, pinning and voucher drops. Someone always has eyes on the numbers.

AI video creators

Product videos, teasers and cutdowns made with AI video, ready before you go live.

Studio & tech crew

Lighting, sound, multi-cam and stream stability, so the show never drops.

Our clients
TOZO
Hell Babis
cocokind
Oxyfresh
// About us //

The Sparks Asia is a livestream production team for brands selling on TikTok Shop and Shopee. We're not an agency — we're the crew. Hosts, producers, editors and AI creators who plan, shoot and run your lives, then turn every session into a week of content.

Not an agency.
A production team.

You brief the crew that's actually on set. No account managers in the middle, no hand-offs — just lives that ship and content that keeps working after.

Book a live session
// Live by the numbers //

The numbers don't lie.

9,677Lives produced
26,900,789
26.9MLive viewers reached
2.5k live watching

Every live, in one recap.

Six-hour skincare launch live on TikTok Shop: host, studio, and a dozen AI-cut clips, all by one crew.

Skincare launchTikTok Shop · Sample case study
$140.1KLive GMV

Payday sale on Shopee Live: three back-to-back sessions, with AI-made teasers pulling traffic before each go-live.

Fashion dropShopee Live · Sample case study
$86.4KLive GMV

One crew. Two platforms.
Zero excuses.

TikTok Shop for discovery. Shopee for intent. We produce for both — same product, native format, one crew.

Studio notes

Notes from the studio.

Sep 12, 20264 min read

How to run a 6-hour TikTok Shop live without burning out your host

Read note
Aug 28, 20263 min read

Shopee Live vs TikTok Shop Live: what to sell where

Read note
Aug 14, 20265 min read

5 ways we use AI video to feed every livestream

Read note
See all notes
Free trial live

See your product go live. On us, once.

One free live shopping session — hosted, produced and run by our crew, start to finish — so you can see exactly what working with us looks like before you commit to anything.

  • 2–3 hours, one time — a full live, run for one of your products.
  • Your platform, your call — TikTok Shop or Shopee.
  • For sellers already live — your shop on TikTok Shop or Shopee needs to be up with stock ready to sell.
3*sellers selected
free each month

Only 3 sellers are selected for a free trial production every month — apply now, and if you're one of them, your live is produced at no cost.

Takes about 2 minutes · No card, no contract.

*Free trial productions are limited to 3 selected sellers a month. Applying doesn't guarantee a spot — we review applications and contact sellers directly, so the sooner you apply, the better your chances.

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